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B2B Huddle registration is now open
Registration is now open for the next B2B Huddle on May 2, at Oracle’s European Headquarters in Reading. Here is the link to register for a ticket. At the one-day B2B Huddle, we’re talking about what...
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Content marketers: heads up!
A B2B content marketing perspective from B2B Huddle keynote speaker Doug Kessler. When something as big as content marketing comes along and transforms an entire discipline, it creates a lot of...
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Who are you…online and in person?
A compelling speaker at the 2010 B2B Huddle was Rob Shimmin, Managing Director of Shimmin Brand Protection, who presented the case for why B2B CEOs don’t tweet. It was one of the most popular...
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How social media highlights the demand for social currency
One organization that has quite a story to tell about social media in the B2B context is CME Group. The world’s largest future exchanges and owner of the Dow Jones stock and financial indexes, CME...
View ArticleIt’s the final countdown to the B2B Huddle
Unbelievably there are just three weeks until the B2B Huddle takes place at Oracle. We’re delighted with the agenda for the 6th B2B Huddle: the speaker line-up, plus the variety and calibre of those...
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Online PR for B2B Marketing: a comprehensive overview from SearchWorks’...
At the B2B Huddle, we have invited six sector-leading experts to deliver workshops for those attending. The following blog post from SearchWorks’ Nick Garner provides a comprehensive overview of why...
View ArticleWelcoming Google+ to the B2B Huddle conversation
The following blog post from Google’s Livia Giulia Zuppardo – Google+ Product Specialist - provides a snapshot of Google+ – its use, relevance and momentum. At the B2B Huddle, Livia will be delivering...
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Measuring B2B Content Marketing
Luke Brynley-Jones is the Founder of social media agency, Our Social Times. He will be hosting a discussion on Measuring B2B Content Marketing at The B2B Huddle on May 2. It’s often said that...
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We Capture the Content: Liveblogging and Livedrawing comes to B2B Huddle
Adam Tinworth is a blogger, journalist and content strategist. He built a network of B2B blogs that drives over 10 million page impressions for one publisher and now helps other companies do clever...
View ArticleThree steps that will help you to extract the value from social content and...
Katy Howell has been helping brands manage social media for nine years as CEO of social media consultancy immediate future. Working with companies like Blackberry, IBM, Staples and Festo to develop B2B...
View ArticleAnd a great time was had by all
Almost a week has passed, with a Bank Holiday weekend in between, since the B2B Huddle on May 2. Over 60 communicators, marketers, business folk and others came to Oracle’s UK headquarters in Reading...
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FIR Speakers and Speeches: Kimberley Brind, Oracle, on Social Media and...
For social to become recognised by business as the next marketing powerhouse that it is, it needs to prove its return on investment every time, says Oracle’s Kimberley Brind. In this podcast of her...
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FIR Interview: Allan Schoenberg on Social Media and CME Group at #b2bhuddle
With social media so prolific, are B2B companies taking advantage of all that exists? That question formed a foundation for the keynote presentation by Allan Schoenberg, Executive Director of...
View ArticleB2B Huddle feedback: what you told us
At the end of organising an event it is all too easy to walk away relived that the multitude of improbable scenarios hadn’t come to pass (from the technology malfunctioning, the speakers getting the...
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FIR Speakers and Speeches: Doug Kessler on The Future of B2B Content...
When something as big as content marketing comes along and transforms an entire discipline, it creates a lot of anxiety. Change is scary and it can sometimes feel like you’re hopelessly behind...
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FIR Speakers and Speeches: Livia Giulia Zuppardo on Google+ at #b2bhuddle
Many companies use social networks in their B2B marketing. According to Google, the advent of Google+ broadens the horizons for businesses by adding a social layer across all Google’s services that...
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You’re invited to an evening with Brian Solis on July 12 #b2bhuddle
The B2B Huddle is thrilled to announce that Brian Solis – one of the most compelling speakers at the intersection of technology, culture and business – will be our guest for a special Huddle evening...
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Brian Solis, new marketing, and the four moments of truth #b2bhuddle
In a new world of marketing, strategists are seeking answers about technology, direction, and best practices. Brian Solis believes that in doing so, we are already on the wrong path. It’s not about...
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All set for Brian Solis on July 12 #b2bhuddle
Plans for ‘An Evening With Brian Solis‘ in London on Friday July 12, announced last week, are well in hand. Our sponsor Dell and host Microsoft have enabled our planning to progress smoothly: the...
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Brian Solis and the evolution of social business #b2bhuddle
A guest post by Brian Solis. Businesses are aspiring to find the fountain of truth. Social media professionals believe that transparency and authenticity reveal the way. It does, to some extent. But...
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